How’s My Driving

Fort Worth-based band How’s My Driving wanted an updated look for their 2017 self-titled album. The band plays a mix of ska and pop punk and are into the 1950s retro-futuristic aesthetic.

After trying out some initial concepts, we landed on a logo and package design that captured the band’s upbeat personality and style.

The new logo updated the band’s original ‘rocket girl’ emblem with a bold, new retro space-age look.

From there, the new look was applied to the album’s packaging.